Are you building your business under the IKEA Effect?

In-person event hosted at Polarity Design Co. Headquarters:
2303 N Coral Canyon Blvd #108, Washington, UT 84780

Presented by Trent Jensen

Price becomes the conversation when value is hard to see.

This presentation is about making that value easier to understand. We will look at the difference between what you know your business is worth and what your customers actually see, hear, and believe before they decide to buy.

We will also talk about the “IKEA Effect,” and how easy it is for business owners to get so close to what they have built that they lose sight of how it is being perceived from the outside.

The goal is to help you communicate your value more clearly, protect your margins, and build marketing that makes it easier for the right customers to choose you.