1-Page Marketing Strategy Guide

A Simple Small Business Marketing Plan That Ties It All Together

When you’re running a small business, marketing can feel like one big guessing game. Social media. Ads. Your website. All the moving parts can start pulling in different directions, and it’s hard to tell what’s actually helping you grow.

That’s exactly why we use the 1‑Page Marketing Strategy Guide. It gives you a clear, focused plan that connects the dots across everything you’re doing to market your business. Instead of guessing, you’ll have a strategy that brings clarity, consistency, and direction to all your marketing efforts.

What to Expect from the Strategy Guide

The guide walks you through nine key areas of your business that work together to support long-term growth:

Target Market
We help you define exactly who you're trying to reach so your marketing speaks to the right people and attracts the right customers.
Messaging
This is all about what your audience needs to hear from you. Messaging should be clear, compelling, and built to build trust.
Channels
We identify the platforms and tools that make the most sense for your business. Whether it’s email, social media, or something more niche, your plan will be focused and intentional.
Lead Capture
We map out how you'll collect leads in a way that’s simple and built to grow.
Lead Nurturing
Once someone shows interest, we help you plan how to follow up, stay in touch, and keep the conversation going.
Sales Conversion
Here we focus on how you move someone from curious to committed, with a clear process for turning leads into customers.
Customer Experience
We look at what happens after the sale and how to make your customer experience so strong that people can’t help but talk about it.
Increase Lifetime Value
We explore how to keep customers coming back, spending more, and sticking with your business over time.
Stimulate Referrals
You’ll walk away with a plan to make referrals a regular part of your business, not just a lucky bonus.

Each section is designed to help you think clearly and strategically about how your marketing fits together. The finished plan is practical and usable across your entire business, not just your website.

We Bring the Plan to Life

A small business marketing strategy is only helpful if it’s easy to understand and actually gets used. That’s where our team comes in. Throughout the day, we guide you through the entire process from start to finish, helping you define your goals, think through your systems, and make confident marketing decisions.

We work through the guide together during a full-day, focused session. The day starts in the morning, includes plenty of time to pause and regroup, and yes, we bring lunch.

We Keep It Flexible

If it makes more sense to split the session into two days, we can do that too. Most clients finish in a single day and walk away with a strategy that’s ready to use right away. It’s a working session, not a lecture (cause, boring!). You’ll leave with clarity, direction, and a plan that fits the way your business actually runs.
McCabe Johnson, Golden Rock Exterior Cleaning

It’s crazy to see someone analyze and brainstorm ideas for my business as if it were their own to the extent Trent and Dianna just did for my marketing plan. Very few people I know would be willing to sit with me for 6 hours brainstorming ways to help me grow, and I’m stoked to be working with these great people!

Why This Isn’t Just Another Planning Session

This isn’t a fill-in-the-blank worksheet. Instead, it’s a full-day, hands-on strategy session with a creative team that’s deeply invested in helping your business grow.

As a result, you’ll leave with a practical, high-level marketing plan you can use across your website, social media, paid ads, emails, and more.

What Makes It Different

We bring the strategy, the structure, and the guidance. You bring your vision and what you know best:your business.

Together, we create something that makes everything else easier and more effective. It’s not just about having a plan. It’s about finally feeling confident in where your marketing is headed.

Frequently Asked Questions

What exactly is the 1‑Page Marketing Strategy Guide?
It’s a simple, high-level marketing plan that helps you get clear on your audience, message, and goals. Instead of a 50-page report you’ll never look at again, this is one page of focused strategy that connects all the pieces of your marketing.
Nope. We work through the entire thing together in a collaborative, guided session. We ask questions, talk through ideas, and help you shape your answers into something clear and actionable.
We usually tackle the whole thing in one full-day session. We’ll start in the morning, take breaks when needed, and provide lunch so you don’t have to think about it. If it makes more sense to split it into two days, we can do that too. Most clients finish in a single day and leave with a clear, usable strategy.
That’s totally normal. This process is designed to help you figure things out. We’ll ask the right questions, offer guidance when needed, and help you get unstuck if anything feels foggy.
So much. The guide supports everything from social media content and paid ads to email campaigns and lead follow-up. It helps you stay consistent and intentional across all your marketing.
Yes. Some clients start with the strategy guide as a standalone service. Others use it as the foundation for a full brand or website project. Either way, you’ll leave with something you can actually use.

You’ll walk away with a completed 1‑Page Marketing Strategy Guide, customized to your business. We’ll send you a digital version, and if you’d like, we can also print a copy for you to keep on hand.

Absolutely. We’re not disappearing the second the session ends. You’ll have time to review the guide, think things over, and reach out with follow-up questions. Our goal is to make sure you feel confident putting your strategy into action.
Yes, if you want help beyond the guide, we can support you with website design, branding, content, and ongoing marketing. The strategy is often the first step in a longer working relationship, but there’s no pressure either way.

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Let’s build a strategy that actually helps your business grow.

We help small businesses grow with clear, actionable marketing strategies.

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